NicoleBotello

Posts: 13
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Nicole Botello a digital marketer with experience in social media, content creation, email marketing, and SEO. Nicole is currently with InGenious Guru working as the social team lead.

Author Posts

UX UI Designer: Who is it and how to learn it

We have already know about both UX designers and UI designers (yes, they are different people), but the labor market...

Real terms of SEO website promotion

The development of an Internet resource, like any business, requires clear planning. Seeing your project on the top search page...

Artificial Intelligence Systems – Their Development and Applications

The term artificial intelligence (AI) was introduced in 1956 by John McCarthy at an international conference at Dartmouth University. In...

The Definitive Guide to Strategic Branding

Everyone in business has heard the terms “brand strategy” or “strategic branding” at least once, and they really do sound...

8 Essential Brand Positioning Strategies

Positioning is the image of the brand, which is aimed at creating or consolidating the competitive position of the brand...

Algorithm for Developing a Competent Website Design

Creating a website design requires not only certain creative skills from a web designer, but also a clear understanding that...

Development of turnkey design websites

As practice shows, a website for a company is like an online office, where an interested client can go at...

Logo animation as a business tool and a new trend in branding

Logo animation is a relatively new branding and corporate identity tool used primarily in company video content. And as video...

Question to the designer: Why do visual brand beautifully?

We work with brands, with their visual and verbal style. A brand is not a logo, not a business card,...

How to redesign a website to overtake competitors

In 2013, we faced an interesting problem: there are few visitors on the sites. To solve the problem, we turned...